Peppermint Love/The Buyer's Dilemma

As a buyer I run across new brands all the time.  For me the brands have to reach certain criteria in order for me to even consider buying them in:

1.) Gotta be cute
2.) Gotta be affordable
3.) Gotta have a good fit


Here is Venn diagram (hands-down the best way to get any point across) to show you the "buyer's dilemma":

Figure A

So as you can see by looking at Figure A, there is plenty of goods out there- the problem is a lot of it isn't all that good.  And if it is- it is usually more expensive than people want to pay.

However there are brands out there who fit into that tiny pink part of Figure A, and we do our darnedest to bring them to you.


One of those said brands is Peppermint.  They do an amazing job of putting together an affordable line that is super cute!  Almost all of their items are vintage inspired, which I personally love.
Their fabrication in a lot of items are very unique-using vintage inspired prints and textures.  Some items look like they could be an awesome find at your local vintage shop (minus the moth ball aroma, of course.)


Check out the video below to see my spiel on the brand: